Graphic Design Vocabulary
1.) Target Audience: the specific audience that is meant to view the information that you create.
2.) Message: the theme or idea that you want your audience to grasp.
3.) Work Ethnic: how much time and effort you put into making your work the best it can be.
4.) Employ-ability Skills: the skills you have acquired over time that give you the ability to get along with people, manage your time well, and do good work.
5.) 20/20 Rule: looking up from the computer screen for 20 seconds every 20 minutes.
6.) Right-To-Know Laws: an employees right to know what is considered hazardous in their workplace.
7.) Icon: an image the is used to convey certain feelings or thoughts about something specific.
8.) Vector-Based Graphics: using lines, shapes, curves an points to create images on the computer.
9.) Specs of a project: what is specifically required of a project(important points to hit).
10.) Dialog box: the tool used to adjust colors.
11.) Palette: the box that holds the tools we can use to edit in illustrator.
12.) Guidelines: lines created so that you can precisely place images that you create.
13.) Extensions: Programs that are added onto base programs in order to complete other tasks.
14.) Contextual Menu: A shortcut that allows gives you choices to manipulate your image.
15.) Clipping Mask: making one large picture fit into a smaller space by clipping the unneeded edges.
16.) Continuous tone image: all variations of color can be created by using pixels.
17.) Resolution: a pixel count for a raster image.
18.) File size: how small or large a certain file is, depends on the amount of pixels.
19.) Typography: expressing ideas through a certain typeface.
20.) Typeface: specific designs of visual symbols.
21.) Serif: line used to end the stroke of a letter.
22.) Body type: type sizes that range from 4-12 points.
23.) Display type: sizes above 12 points.
24.) Reverse type: white type on a black background.
25.) Point size: measurement used to find the size of a typeface.
26.) Ligatures: two or more characters that have been combined into one set.
27.) Ampersand: the sign that means.
28.) Small caps: uppercase glyphs at a lowercase scale.
29.) Lowercase: letters written in a smaller form.
30.) Uppercase: letters written in a larger form.
31.) Flush left: all text is aligned to the left.
32.) Flush right: all text is aligned to the right.
33.) Center: all text is aligned in the middle of the page.
34.) Justified: align on left and right
35.) Lining: text that is all the same height.
36.) Leading: the space in between lines of type.
37.) Margin: the white space around the edges of your document, margins in InDesign tell you where to place important things.
38.) Kerning: adjusting the space in-between individual characters.
39.) Concept: an idea; something formed in one's mind.
40.) Final Product: the end result; how we ultimately communicate to our audience.
41.) Thumbnail: a quick sketch to get thoughts out of your mind and onto paper.
42.) Initial Cap: larger decorative capital letters at the beginning of text or paragraph.
