"Assignment #18 Research and Inspiration"

Research

What is a wordmark?

Incorporates your company or organization name with stylized. Thick fonts=strength, slanted fonts=movement. Need to be easily recognizable even when printed in a small size.  ONLY UTILIZES TEXT, NO PICTURES!

Where are they used?

Everywhere. They are used to represent a company, brand or organization. 

How are they used?

They are used to get people to associate a certain picture or font with a particular brand, company or organization. 

Inspiration

This is Dell's workmark. Very bold and plain but it represents strength and simplicity. It would be almost to boring without the positioning of the E though, it brings the wordmark together. Makes it flow.

This is ebay's wordmark. I like this one because there is so much going on. The colors, the placement of each individual letter, the size and how they overlap one another make it visually pleasing. I want my wordmark to coney the same kind of excitment. Bold colors and letters. 

I have no idea if "Mubeca" is even a company but regardless I chose to use this as an example solely because of the letter b. I'm planning on doing a wordmark for "Mimi's Flower Shoppe" and I really liked how the B was made, it just says flowers and girly stuff. 

I liked the use of the O in the word. I might do the same? I liked to font of these even though its  not the greatest picture. The first word is "cursivee" and the rest of the words are somewhat cursive as well just more bold and more well defined.